Introduce yourself. Think of this as your elevator pitch. I hope you're having a great day so far! My name is Haley and I'm a life and style influencer and content creator based in the San Francisco Bay Area. My content highlights elevated, achievable fashion, clean skincare, and the California lifestyle. If you don’t Influencer marketing is a social media marketing strategy that sees brands leverage the audience of influencers to drive awareness and sales. Influencers are paid to endorse or promote a product to their audience, who, in turn, buy the product from the brand. Influencer marketing has been growing in popularity for years and will once again be one of the leading marketing trends for 2022. Almost three-quarters (72.5 percent) of marketers are predicted to use influencer marketing in 2022. Who Uses Influencer Marketing? While it seems that some companies don’t want to let go of their outbound marketing practices, fashion ecommerce sites are targeting influencers like pros. Many are reaching out to reputable fashion bloggers and sending them clothing and accessory items to be reviewed. The blogger then posts photos and writes about the garments, often linking back to the site where their audience can buy the items being reviewed. know what an influencer is, where have you been living for the past decade? Influencers have transformed the way customers and brands use social media. For most brands, they are part of a coremarkwting